客观的objective

名人celebrity

无处不在的 ubiquitous

狗仔队paparazzi 

新闻界the press

信息量大的informative

娱乐性强的entertaining

记者journalist

线人 informant （为研究等）提供资料的人；合作者

误导性的 misleading/distorted/ misrepresented

可靠的dependable/reliable

非常及时的up-to-the-minute / updated / up-to-date  antonym: outdated/dated/old-fashioned

the latest/current fad + for 最新/当前的时尚

时事 current affairs

国务 affairs of state

无处不在的pervasive/prevalent/ubiquitous

广告宣传活动advertising campaign

商业广告 commercial(s)

诱人的tempting/appealing/captivating/enchanting

夸大exaggerate/overstate

事实的 factual

有偏见的biased  antonym: unbiased    synonym: partial/prejudiced

公平公正的balanced/fair/equitable/impartial/unbiased/unprejudiced

欺诈性的fraudulent/deceptive

易受骗的gullible

易上当受骗性credulity, dupability, gullibility

赞助商sponsor

大众媒体mass media 

娱乐entertainment 

制造商 manufacturer 

新闻业journalism / the press

新闻封锁blackout

新闻自由freedom of the press 

对犯罪对新闻报道coverage of crime 

报导 do reportage on 

上头条hit the headlines 

出版、发行issue 

报摊newsstand 

摊子stall 

电话亭booth 

自由撰稿人freelancer writer 

自由职业者freelance = freelancer 

总编chief editor 

值得报道的newsworthy 

舆论的晴雨表the barometer of public opinion 

声名鹊起rise to fame 

重要的、必要的imperative 

打着…的幌子in the disguise of 

Today, TV channels provide man’s sport show more than women’s sport show, why? Should TV channel give equal time for women’s sport and men’s sport?

With modern sports industry thriving/flourishing, man’s sport shows account for the dominant streaming time on TV. From my point of view, audiences’ preference can explain this gender inequality in the field of sports media.

Compared with women, men, who demonstrate much greater interest (in) and enthusiasm for sport, build up the major wealth for a sports channel. It is well-known that television stations rely heavily on commercials to earn revenue. For captivating an increasing number of TV viewers, sports channels will certainly broadcast more TV programs about men’s sports. For example, the most popular sports matches (i.e. the World Cup and NBA) in the world belong to males. With these programs played on television, advertisers will be attracted to sponsor the channel because of a large number of public attentions. It proves true that where attention flows, money flows. Having stolen/hogged the limelight, more advertisements on sports channels mean more sponsorships, and therefore, under an intense competitive pressure, those which offer more female sport will lose competitive edge. 

Recently, it has been argued that women’s sports shows deserve an equal attention. In my opinion, however, there is no need to balance the time for broadcasting sports shows between male and female.

The streaming time of men’s and women’s sports programs is actually dominated by the market. On the whole, what we have to admit is that men have much greater passions for sports in the world. Now that the market has this demand, we should accept the trend brought by this demand. Unless women have the same interest in sports as men, it can hardly gain the equal position to their counterparts. If men were in women’s shoes, they would hardly ask for an equal access to the variety/diversity of, for example, cosmetics. Then in line with / to conform to the invisible hand in a free market economy, women’s sports shows should not enjoy an equality unless they captivate a same number of male audiences. 

To conclude, although this trend exists, it does not affect people’s pursuit of equality between men and women. Thus, we should embrace this difference/distinction.